Marketing

7 Strategies to Getting Through the Gatekeeper and Reaching the Decision Maker Faster

By | Category: B2B Marketing, B2B Sales, Direct Mail, Lead Story, Marketing, Mindset, Sales

7 Strategies to Getting Through the Gatekeeper and Reaching the Decision Maker Faster 1. Figure out who you perfect clients are and build your prospect list with people who fit this profile. Industry? Size of Company? Number of Employees? Geographical location, age, etc. Your perfect clients Buy more often, spend more and refer more than your regular clients. 2. Warm up the […]



By | Category: Lead Story, Marketing, Mindset, Sales

Tricks and Treats to Grow your Business and Boost your Cash Flow Part 6 Today’s Treat: Some wisdom from one of my mentors from afar, Richard Branson. Source: picasaweb.google.com via Stacey on Pinterest



Reach Out and Grow Your Business

By | Category: B2B Marketing, B2B Sales, Internet Marketing, Lead Story, Marketing, Online Marketing, Sales

What if there was someone who had a list of your perfect clients and was willing to help you grow your business?  The good news is that for most businesses this is very possible. You may not know how to go about it but it is really quite simple. It is about reaching out and […]



Fourth Quarter kick in the butt

By | Category: Lead Story, Marketing, Mindset, Sales, Strategic Planning

October 1st, it is the 1st day of the 4th quarter of the year. I love October, it always a very productive and fun month, the kids are back to school and in the groove, plus it is my birthday and Halloween. But for some business owners Oct 1st can be a stressful time when they […]



Are You Being Lifted Up or Dragged Down?

By | Category: Lead Story, Marketing, Mindset, Personal Reflections, Strategic Planning, Time Management

If you have big goals and are taking action to make them a reality but you are not surrounding yourself with the right people you may find yourself stalled without knowing why and not reaching your goals as quickly as you could have. Jim Rohn , the modern philosopher said, “You are the average of […]



Back to School Reading List for Business Owners

By | Category: Lead Story, Marketing, Strategic Planning, Time Management

Did you think when you were in school that you couldn’t wait to stop studying all the time? Well if you are a business owner the learning and studying should be a part of your daily routine. Here are some great books to help you grow yourself and your business.. The War of Art by […]



Designing your Business Around Your Vision for Your Family

By | Category: Lead Story, Marketing, Strategic Planning, Time Management

Yahoo’s new CEO, Marissa Meyer, is stirring up a lot of debate with her maternity leave plan. She has said that she plans to take a few weeks of maternity leave but to keep working throughout her maternity leave. This stirs up a lot of feelings for me and other moms. I am excited that […]



Could You Use Some More Cash Flow?

By | Category: Lead Story, Marketing, Sales, Strategic Planning

Almost every business owner I have worked with complains of cash flow challenges when they start working with me. This is usually due to several factors: Not enough sales Not maximizing the sales they have Money Mindset challenges which result in outstanding invoices. I address all three of these when I work with a client […]



If You See a Penny Do You Pick it Up?

By | Category: Lead Story, Marketing, Personal Reflections, Sales

When I was kid seeing a penny was so exciting, I would pick it up, wash it off if it was dirty and put it into my piggy bank. Of course, back then I could actually buy penny candy at the country store. Now the penny candy is 5 cents each. So my kids need […]



How To Use Peak State to Increase Your Sales

By | Category: Lead Story, Marketing, Online Marketing, Sales, Strategic Planning

Because of my work with Tony Robbins I am a big believer in Peak State and using it before you make sales calls but you can also capitalize on the peak state of your clients to increase your sales. The best time to upsell is when your client or prospect is in a peak state. This is when they are […]