Posts Tagged ‘ strategic planning ’

How to Increase Sales and Profits in Your Business During the Dog Days of Summer (and still have FUN!)

By | Category: Lead Story, Mindset, Strategic Planning, Time Management

You have worked hard all year towards your goals, you deserve a vacation to truly disconnect from work and relax and rejuvenate. The challenge comes on the weeks that you are supposed to be working and focused on the growth of your business like usual but are tempted by summer calling your name, golf, swimming, […]



Are you Resisting Marketing?

By | Category: Internet Marketing, Lead Story, Marketing, Online Marketing, Strategic Planning

In a recent survey I did, the overwhelming majority of business owners stated they wanted more clients, yet help with marketing and sales was much further down the list. To put this in perspective it is like wanting to lose weight but not eat less or exercise, it doesn’t work. There is no magic pill […]



VIDEO: How to Prepare Your Business for the Next Snowmegeddon

By | Category: Lead Story, Marketing, Strategic Planning, Videos

You probably aren’t still using a typewriter but still have things in your business that you are doing the old fashioned way, using outdated tools and may even have a business model that is trading hours for dollars and doesn’t give you enough leverage. In this video I will share some new tools for you […]



VIDEO: How Your Small Business Can Profit From Snowmegeddon (even if you don’t own a snowplow)

By | Category: Lead Story, Marketing, Strategic Planning, Videos

This winter has caused a lot of havoc for small business owners around the country, even in some places not used to the severe weather. As a small business owner, even one day of lost revenue can have a crippling effect on your business. I braved the blizzard and filmed some tips for you to […]



Personal Reflections

By | Category: Personal Reflections, Strategic Planning

In my mastermind this week, we created a new business model and income stream for one of the participants to add to her current business.  She came with a challenge and 15 minutes later, she had a solution.  We were both amazed at how fast the solution was, and how simple it could be after […]



Optimize Your Year – Part 3 – Put Your Goals in Action

By | Category: Lead Story, Strategic Planning

After doing the steps in Part 1 & Part 2, you should be ready to put your goals into action for next year.  Here are three strategies for you to use to move forward towards your goals without getting overwhelmed by your huge to-do list. 1.Prioritize your goals. Choose which focus area (sales, marketing, systems, […]



Optimizing Your Year – To get More of the Important Stuff Done – Part 1

By | Category: Lead Story, Mindset, Strategic Planning, Time Management

In a world where being a “workaholic” is a badge of pride; I sometimes feel a little shy when people hear I am taking another day or week off. But creating a business that allows me to be financially successful and enjoy my life is very important to me. (I am going to share something very personal to me that has been the major influence in designing my life and business to be able to have time with my family.)



Do You Follow the Recipe for Success?

By | Category: Lead Story, Marketing, Strategic Planning

This weekend my seven year old and I decided to try out a few new recipes. I am internationally famous (hey, U.S. and Canada counts!) for my wicked, awesome, “cookie bars” – but this time we decided to try something without chocolate, gasp! We selected Oatmeal Lace cookies. Now, usually I stick to the recipe […]



Maximizing Profits or Ticking Off Your Clients?

By | Category: Lead Story, Marketing, Strategic Planning

I recently read an interesting blog post by fellow marketing expert, Jim Kukral. He expressed his outrage at being charged $1 for air at a local gas station. Although he paid it, they lost a customer. This is a profit optimization strategy gone wrong. One of the strategies I teach clients that can have an […]



Question About Upcoming Call

By | Category: Lead Story, Strategic Planning

I got a question about the upcoming “How to Stop Your Feast or Famine Cycle in Your Business with Effective Marketing to get More of Your Perfect Clients” call, and I thought I would share it with you in case you had the same question. “My business is already successful and I already have a […]